Increase Mindshare and Rev Up Your Market Share

This is what drives us.

Production

With state of the art hardware and software and over 45 years of combined experience, we handle all aspects of radio and TV production, from script writing to final delivery. Capabilities including 4K Drone Photography and Location Shooting, among others, allow us to capture over 100 unique TV and radio spots a month!

Creative Services

We want you to be top of mind when it comes time for your consumers to purchase their new automobile. We work with you to develop a unique identity, from your logo, to your brand’s colors, fonts and designs. Our skilled team of designers helps you stay ahead of the competition with professional, eye-catching creative.

Search Engine Optimization

Move higher up in the organic search results by utilizing quality content, streamlined architecture and the right use of HTML to have direct control of where you fall on the search page. Search algorithms search for specific information in your site that all factor to where you rank. SEO is one of the most important tools to guarantee you online success.

Digital Advertising

When it comes time to purchase a new vehicle, an estimated 90% of shoppers start their research online. Capitalize on these clicks with a strong online presence with captivating advertisements. From social media, online advertisements, google ads and more, we design unique advertisements and place them in the proper channels to drive to you the most consumers.

Direct Mail

The current household response rate for direct mail is .05% to 1%. With such a powerful tool for attracting new customers, you’ll want to connect with the right people to get the most out of your advertising dollars. Let us help you reach more customers by designing unique mail pieces and developing strategic mailing lists while guaranteeing you meet all the legal requirements.

Media Placement

We not only know what to say, but we know where to say it. We strategically place your ads in the right channels to target your specific demographic. By maximizing reach and frequency in traditional and digital outlets we can eliminate unnecessary ad placement and ultimately spending that can be better used in a much higher performing platform.

Avoid the Marketing Black Hole

Dashboard

Star Performance Marketing's Dashboard is a robust tool that allows dealers to review analytics and reporting across all channels. Detailed sales and service reporting across all campaigns with a detailed ROI reports capture information that allow you to make informed decisions with your marketing and ensure marketing leads are at your fingertips.

Prospector

A DMS Data Mining tool that is a a multi-channel direct marketing platform that produces high response rates from ready to buy opportunities, including positive equity, end of term/lease, higher interest rate, as well as lost service customers. Prospector pairs with traditional and digital media.

Data

With so many types of data, harness the ability to generate unique campaigns and append data to the right list. Use Email Appending, Modeled Credit Score Appending, Cell phone Appending, Reverse IP Append, Black Book Values Appending. Paired with data hygiene and lists such as Registered Owners List and Ethnic Focused Marketing Data.

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A Good Campaign Starts with Good Market Research

By analyzing data collected through both Experian and Polk, we are able to see where your buyers are located and how to target them. Knowing your potential customers allows us to develop customized campaigns, including enticing competitors’ customers. In addition, research provides a roadmap that allows reach to 80% or more of your target demographic.

Absolute expert coverage and evolution in all things digital.

Star Performance Marketing has a continued focus on new digital techniques, paired with other complimentary marketing to maintain an edge and be ahead of our competition.

The Digital Mix

  • Market Research
  • Digital Advertising
  • Search / Google Ads
  • Social Media Campaigns
  • Gmail Conquest Advertising
  • Behavioral Retargeting
  • Email Marketing
  • Digital Branding
  • Search Engine Optimization
  • Analytics & Reporting

Ding. You've got Mail... and a Voicemail, and a Text.

Email Marketing

A direct medium to reach consumers, Conquest Blast Auto Intenders are the perfect way to use collected data to reach those that plan to buy, or sway some potential buyers to consider your dealership. Purl Emails allow dealers the Ability to dynamically fill data fields to direct them further down the sales funnel. 

Ringless Voicemail

Leave a voicemail without ever making a call! With ringless voicemails, the phone is bypassed and ringless voicemail is inserted, increasing your response rate in a responsible way. By sharing incentives, service specials and latest events, know that you are top of mind and easily accessible via phone, when it is time to buy or service.

SMS Text

Quickly and easily reach potential consumers for incentives, service specials and latest events. Potential buyers are more likely to read and respond to a text message faster than any other medium, allowing you to capture lead information and move buyers further down the sales funnel. Be at the forefront when buyers are ready.

Get In Touch

(800) 641-1777 ext. 2

 

Available 9am-5pm