_{Harley-Davidson Marketing Development Fund (MDF)}

The Harley-Davidson Marketing Development Fund (MDF) is a powerful resource that helps participating dealerships stretch their marketing budgets by providing reimbursement on qualifying advertising and promotional expenses. But there’s a catch: Navigating the MDF process isn’t easy. That’s where we come in.

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_{Star Performance Marketing: Your MDF & Powersports Industry Experts}

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We’re not just another agency – we’re Harley-Davidson marketing specialists and industry experts. 

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At Star Performance Marketing, we’ve built an in-house team solely dedicated to helping dealers maximize their co-op opportunities. From strategy to submissions, approvals to reimbursements, we handle it all, so your team doesn’t have to. 

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• Build a Brand & Drive Traffic
• Increase Your Share of Voice
• Extend Your Marketing Reach & Frequency
• Fuel Your Strategy with Less Financial Strain
• No Contracts or Confusing Paperwork
• 24/7 Performance Transparency
• Full-Service Support, End-to-End
• Data-Mining & Lead Generation Tools
  

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_{What’s The Strategy?}

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At Star Performance Marketing, we create tailored strategies for each dealership’s needs and goals – we don’t do “templates” or “packages”. We start with a Discovery Meeting, to determine a quantifiable area of growth, then build a customized advertising business plan catered to your store’s competitive landscape and market potential. From research, planning, negotiation and placement, we help you deploy your co-op dollars across powerful marketing tactics that deliver results:

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• Paid Search & SEO
• Programmatic Display & Audio 
• Social Media & Video
• ConnectedTV
• Strategic Email Campaigns
• Digital Out of Home
• Direct Mail Marketing
• Traditional Media

All campaigns are MAP & MDF-compliant, and crafted to Harley-Davidson’s brand standards.

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_{Make 2025 your most successful year yet – let’s get STARted!}

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Together we can unlock your co-op dollars, dominate your local market and move the needle. 

We guarantee measurables results within the first 30 days. NO CONTRACTS!

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Schedule a Free Discovery Meeting

Or prefer email?

Maggie.Baldwin@Starperformancemarketing.com

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